The laboratory where imagination flows freely, where everything can be created and the possibilities are limitless.
As a art design and animation lab led by awarded artist Jose Palacio (JIPS), we specialize in creating content that not only stands out but also emotionally connects with consumers. Through our passion for art, animation, illustration, and the use of the latest technologies, we push the boundaries of creative expression to enhance the reputation of brands.
Stories
KIA
TECNOLOGÍA PARA LA VIDA
JIPS Lab utilized cutting-edge technology to craft an awe-inspiring animation titled 'Tecnología para la Vida' ('Technology for Life'), showcasing the harmonious symbiosis of technology of KIA cars and robotics with nature. Advanced AI algorithms were employed to bring this concept to life, creating a mesmerizing visual narrative. The animation depicted how technology and robotics, when integrated thoughtfully with nature, can coexist and enhance life, sustainability, and progress. This innovative approach set a new standard, demonstrating the potential of AI in conveying complex ideas through visually stunning and emotionally resonant animations.
Buchanans Two Souls Project
We created an immersive visual and experience in collaboration with Diageo to showcase the union of James Buchanans and Don Julio in the final product, Buchanans Two Souls. The video and experience were designed to highlight the unique qualities of each spirit and create an emotional connection with the audience.
The video utilized visual effects and sound design to effectively communicate the brand message and showcase the delicate balance achieved in the final product. The immersive experience provided a sensory journey through the creation process, highlighting key ingredients and production techniques.
The project was a success, receiving positive feedback from consumers and industry professionals in various cities throughout Colombia. The immersive visual and experience contributed to increased brand awareness and engagement with Buchanans Two Souls, creating a strong emotional connection with consumers and supporting the brand's growth and success.
Steakhouse Chez Ernest
We had the pleasure of partnering with Steakhouse Chez Ernest, an exclusive steakhouse located in Barranquilla, on a continuous project aimed to retell the story of the family's immigration from France nearly 70 years ago and bring the brand's rich history to life.
Using our expertise in animation and storytelling, we have created charming animated videos that highlighted the family's journey and showcased the unique culinary traditions that have been passed down through generations. We also developed a series of character designs that embodied the spirit and personality of the family, adding a personal touch to the brand.
The animations and character branding project has been a resounding success, creating an emotional connection with viewers and attracting new clients to the restaurant. By telling the story behind the brand, we were able to differentiate Chez Ernest from other steakhouse options and create a deeper level of brand loyalty. It was an honor to work with such a prestigious establishment and to help bring their story to life through our animations.
ANIMATION ASSISTED BY A.I
UNBOXING SHADOWS
(GERMANY)
JIPS LAB presents an extraordinary collaboration with German DJ Glied, unleashing a mesmerizing AI-animated music video for his latest track, "Unboxing Shadows." This visually stunning project aims to capture the pulsating energy and unique vibe of Berlin.
The video opens with a scene of a person walking through an empty Berlin U-Bahn, shot in a traditional video format. However, as the music intensifies, the visuals seamlessly transform into a mesmerizing blend of AI chaos and electric vibes. The boundaries between reality and imagination blur, creating a captivating audio-visual journey.
Through the innovative use of AI animation techniques, JIPS LAB pushes the creative boundaries, exploring the intersection of music, technology, and visual arts. The video serves as a powerful reflection of Berlin's dynamic spirit, its vibrant nightlife, and the enigmatic allure of the city.
CAMBORR's website
We had the pleasure of creating a website for Camborr, a talented tattoo artist based in Canada. The project aimed to showcase Camborr's portfolio and attract new clients to his services. We approached the website design with an artistic vision, combining aesthetics with functionality to create a visually stunning and user-friendly platform.
We worked closely with Camborr to understand his brand and design preferences, incorporating his personal style and flair into the website's design. We used a minimalist color palette and sleek design elements to draw the viewer's focus to Camborr's impressive portfolio and unique artistic vision.
Through effective communication and collaboration, we were able to create a website that accurately transmitted Camborr's message and artistic vision. The website provided clarity and accessibility to the viewer, making it easy for potential clients to connect with Camborr and book appointments.
The project was a huge success, bringing in a lot of new clients and expanding Camborr's reach in the tattoo industry. The website's artistic design and user-friendly interface left a lasting impression on visitors, setting Camborr apart from other tattoo artists in the area. It was an honor to work with such a talented artist and help bring his vision to life through our website design.
ALVINSCH
No sé - La vez que morí
JIPS LAB proudly presents the mesmerizing music videos created for talented artist Alvinsch. With cutting-edge technology and boundless creativity, we embarked on a journey to bring his songs "No Sé" and "La vez que mori" to life through captivating visuals.
Using state-of-the-art techniques, we delved into the realm of fractals, harnessing their intricate patterns and mesmerizing beauty to create a stunning visual backdrop. These mesmerizing fractal landscapes served as the canvas for Alvinsch's lyrical storytelling, providing a visually immersive experience for viewers.
In addition, our team of skilled animators crafted enchanting 2D characters that seamlessly integrated into the fractal world. Each character was brought to life with meticulous attention to detail, ensuring their movements and expressions perfectly complemented the music and lyrics.
What makes these music videos truly special is the connection between them. They weave together a captivating story that unfolds across both songs, leaving audiences intrigued and wanting more. The seamless transition from "No Sé" to "La vez que mori" creates a cohesive narrative that captivates viewers from start to finish.
TO LIFE
(U.K)
We had the honor of creating an enchanting animated music video for the talented English band, To Life.
Inspired by the beloved English tale, "The Wind in the Willows," and their captivating song, "All the South," we embarked on a creative journey to bring their vision to life. Our team of skilled artists combined the timeless beauty of watercolors with cutting-edge AI animation techniques to craft a visually stunning experience.
The music video takes viewers on a magical journey as we follow the flight of a bird through a picturesque valley. Each frame is meticulously painted with delicate watercolor strokes, creating a dreamlike atmosphere that perfectly complements the band's melodic storytelling.
Through the seamless integration of traditional watercolor techniques and advanced AI animation, we were able to evoke a sense of wonder and capture the essence of the song's poetic lyrics. The result is a visually mesmerizing and emotionally resonant music video that transports audiences to a world of imagination and whimsy.